Deep Algorithms : Behavioural biometrics-driven cybersecurity solutions for OTP less authentication.
We are excited to announce our investment in Deep Algorithms, a provider of behavioural biometrics-driven cybersecurity solutions for OTP less authentication.
Company Overview
Deep Algorithms is a pioneering cybersecurity company based in Hyderabad, specialising in behavioural biometrics to transform digital identity verification. Founded by AI and security experts, it leverages user-specific behavioural data— such as typing rhythm and navigation patterns—to build a strong, discreet layer of protection against cyber threats, serving industries like finance, retail, and public administration.
The company focuses on a cloud-native platform as well as on-premise deployment for banks and similar institutions, emphasising easy deployment and cross-platform compatibility. This approach helps businesses secure transactions and user access without disrupting workflows.
The behavioural biometrics and cybersecurity sector is gaining momentum
The behavioural biometrics and cybersecurity sector is gaining momentum as organisations shift toward sophisticated defences against escalating digital threats. With traditional authentication methods like passwords increasingly compromised, behavioural biometrics—analysing unique user habits such as typing rhythms and touch interactions—are emerging as a seamless, robust alternative. This technology is gaining traction across banking, e-commerce, and government applications, driven by the need for secure, user-friendly identity verification in a digital-first world.
The global behavioural biometrics market, valued at USD 1.97 billion in 2024, is projected to reach USD 9.21 billion by 2030, growing at a CAGR of 27.64%. This growth is propelled by a 25% surge in identity fraud incidents globally in 2024.
Significant Traction in BFSI Sector
Deep Algorithms is primarily targeting banks and fintechs for commercial adoption, with a secondary focus on e-commerce and government platforms, including
- Banks: Strengthening transaction security and customer authentication for online and mobile banking services.
- Fintechs: Enabling real-time fraud prevention for digital payments and lending platforms, enhancing operational trust.
- Secondary Sectors (E-commerce, Government): Supporting secure user access for online retail and identity verification for public digital services, as adoption expands.
Key Growth Drivers
Demand for Frictionless User Experience
Businesses, particularly in banking and e-commerce, seek security solutions that enhance rather than disrupt customer interactions. Behavioural biometrics’ seamless integration into digital workflows—authenticating users without additional steps— meets this need, driving adoption across consumer-facing platforms.
Regulatory Push for Data Protection
Stringent regulations, such as India’s Digital Personal Data Protection (DPDP) Act, mandate robust security measures for personal data. Behavioural biometrics aligns with these frameworks, encouraging enterprises to invest in compliant, future-proof authentication technologies to avoid penalties and build trust.
Advancements in AI and Machine Learning
Advances in artificial intelligence allow for more precise analysis of behavioural patterns, improving the accuracy and scalability of biometric solutions. These innovations enable platforms to adapt to changing user habits and threats, making them appealing to technology-driven industries.
Welcome to the Unicorn India portfolio Deep Algorithms! We’re thrilled to be part of your journey to build a safer, passwordless digital future
