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Home / Business  /  CropCoin Technologies (Pehle Jaisa)
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CropCoin Technologies, operating under the brand Pehle Jaisa, is India's first decentralised animal waste-to-organic-fertiliser platform. India generates 2,600 million tons of animal waste annually, most of it burned or dumped, while spending over ₹2.55 lakh crore on fertiliser subsidies and importing synthetic alternatives at scale.

The centralised organic fertiliser industry has historically failed to solve this because transporting low-density, high-moisture poultry litter to processing facilities is economically unviable.

CropCoin inverted the model entirely: Waste Processing Units are installed directly at partner farms, bringing raw material acquisition cost to near zero and generating gross margins of 40–60% against the industry average of 25–30%.

Founded in February 2023, the company operates across 10 districts in Bihar and Jharkhand, has processed 2,000+ MT of waste, sold 2,500+ MT of fertiliser, and secured ₹4 crore in FY26 advance orders including a strategic offtake with Dehaat, India's largest full-stack agri platform. The founding team previously built Eggoz Nutrition to Series C. UIV invested ₹11 crore in CropCoin's Series A at a pre-money valuation of ₹39 crore.

CropCoin Technologies (Pehle Jaisa)
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